WindTurbineCo: Boosting production capacity to meet demand
Case introduction
Situation
TurbineCo is a leading manufacturer of components for wind turbines with a global production footprint.
Complication
TurbineCo's plant footprint was insufficient to meet demand for its products which was expected to grow rapidly. In addition, its factories had become too small for the new larger turbine sizes.
Question
What would TurbineCo have to do to expand its production capacity quickly enough to be meet demand?